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Diversifying Demand, Defending
Markets, and Delivering Results for the
Softwood Lumber Industry

Leading the Future of North American Softwood Lumber

The Binational Softwood Lumber Council (BSLC) was established by the U.S. and Canadian federal governments through the 2006 Softwood Lumber Agreement to strengthen the long-term health and competitiveness of the North American softwood lumber industry. Composed of senior executives from leading lumber producers who represent the industry’s operational and geographic diversity, the BSLC provides a platform for advancing strategic direction, market development, and cross-border collaboration.

ABOUT THE BSLC

OUR INDUSTRY. OUR OPPORTUNITY.

North America is facing unprecedented opportunities and challenges. From housing affordability to economic competitiveness, these challenges demand industry-wide leadership.

11.6 Billion

Potential incremental annual board feet of demand by 2035.

3.9 Million

Estimated number of units needed to fill the U.S. housing gap, representing 42 billion board feet of lumber, that wood building systems can help address.

Less than 10%

Current market share for wood in many non-residential building types—representing significant opportunity for growth.

OUR PRIORITIES

Softwood lumber can play a meaningful role in building stronger communities, and the BSLC is focused on helping the industry capitalize on these opportunities in ways that strengthen producers, support rural economies, and position wood as the preferred building material for the future.

Expand Demand

Growing lumber’s market share across residential, non-residential, and emerging construction markets.

Accelerate Innovation

Supporting investment in mass timber, modular construction, automation, and next-generation wood technologies that strengthen industry competitiveness.

Strengthen North American Collaboration and Global Competitiveness

Uniting U.S. and Canadian industry leaders around shared priorities and strategic initiatives, strengthening domestic production while expanding opportunities beyond traditional markets to build a more resilient industry.

Deliver Industry Leadership

Identifying opportunities to strengthen industry competitiveness, promoting innovative, cost-effective lumber building systems to address housing challenges, and expanding wood’s role in schools, commercial buildings, data centers, and other repeatable building types to create long-term growth.

OUR VISION

Turning Opportunity Into Action

The BSLC works across North America to advance initiatives that create measurable value for the industry. The BSLC’s Strategic Vision outlines a pathway to expand softwood lumber demand by 11.6 billion board feet annually by 2035 by unlocking new markets, accelerating innovation, and advancing wood building systems across North America.
Explore the Strategic Vision

About the Binational Softwood Lumber Council

The Binational Softwood Lumber Council (BSLC) was established by the Canadian and U.S. federal governments as part of the 2006 Softwood
Lumber Agreement to promote cooperation and expand the market for softwood lumber in both nations. Comprised of CEOs from key
producers in Canada and the U.S., the BSLC’s mandate is to strengthen the North American softwood lumber industry by increasing demand
and fostering better relationships between the two nations’ industries.